2023 saw the launch of an updated strategy and theory of change. The five year strategy will see ATNI continuing to publish its flagship Indexes while doubling down on its efforts to engage investors, policy makers and other levers of positive change to speed up progress towards sustained market transformation.

ATNI’s theory of change is founded on three pillars. Our indexes and deep dive research will always be Pillar 1 and underpin all we do, as we continue to unearth the data needed to benchmark progress. Pillar 2 ensures ATNI builds strategic alliances and partnerships that add muscle and urgency to our case for change. While Pillar 3 focusses on developing new services and tools to shine light on best practice and identify innovations that remove access barriers.

Pillar 1: Tools & Indexes

ATNI is respected throughout the nutrition and research world for its robust methodologies and its deep dive research. Our Tools & Indexes – from the Global Index to the US and India Spotlight Indexes, play a pivotal role in holding food and drink manufacturers to account. ATNI believes good decision-making needs good data and we strive to continue to be best in class, measuring and transforming markets.

Pillar 2: Alliances

We are creating partnerships and alliances across the sector and the globe to add muscle and urgency to our case for change. We support our partners with data and counsel to aid ongoing activity in their specialist area and region. Our partners include the media, investors, policy makers and other NGOs.

Pillar 3: Innovation & thought leadership to influence markets

ATNI is determined the evidence base we have reaches the right people and helps inform progressive decision making. We are developing new services and tools to shine light on best practice and identify innovations that remove access barriers. We want to share and shout about the good we find.

See Interactive TOC
ATNI's theory of change
email dropdown linkedin facebook twitter icon_input-select BMS Close Download Hamburger Performance Pijl Plus Product-Profile Share google-doc-tracking-XL Performance comparison-tool egagement-tracker-tool